Amazon takes a jab at the Apple iPad taking advantage of the biggest complaint regarding  one of reading on the Apple tablet while enjoying the great outdoors. The complaint is due to its high-resolution display screen, which is hard to read in the sunlight or while in other similar lighting situations.
“It’s a Kindle. $139,” she says, smiling. “I actually paid more for these sunglasses.”
The new ad from Amazon, comes at a time some would say is vital for Amazon in order to establish its place in the continuously growing e-reader …